We’ve successfully completed our first-ever run in the goldRush Rally GR ELEVEN, an exciting and unforgettable eight-day lifestyle driving event, featuring a pair of pre-production Karma 2020 Revero GT vehicles custom wrapped to honor Southern California’s rich aviation history, specifically the P-51 Mustang fighter-bomber.
Popular among the country’s most prominent auto-enthusiasts, the goldRush Rally event attracts high-end luxury car owners who drive together through nine high-profile cities, hosted in 5-star accommodations and enjoying fine dining and entertainment along the way.
This year’s participants included some of the most expensive, fastest and rarest vehicles on the planet. A lavish collection of Porsche GT3s, a Lamborghini Urus, a Bugatti, a McLaren 570s, and a Mercedes-Benz AMG CLK GTR (1 of only 25 ever produced), among other exotics that filled the 100-car-strong entourage.
The exhilarating 3,410-mile, eight-day journey began in Miami, Florida and concluded in Austin, Texas, but more importantly, helped build awareness and excitement for our faster, smarter, and more aesthetically stunning 2020 Revero GT ahead of public availability later this year.
“The goldRush Rally experience not only generates worldwide exposure to our corporate branding and 2020 Karma Revero GT but also serves as a great opportunity to validate the vehicles. We were able to test and validate the GT under extreme conditions. In conclusion, we gathered invaluable data to take back to HQ but more importantly, found opportunity for improvements which will benefit our customers,” said Joost de Vries, Karma Vice President of Global Sales and Customer Experience and goldRush Rally driver.
View our two-part series on Karma Revero GT goldRush Rally Eleven as we recap our breathtaking goldRush experience.
This post was edited 07/23/2019 17:53:02