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August 19, 2019, 8:00 pm


We officially kicked off our Monterey Car Week as participants in two rallies: Fuel Run-Malibu to Monterey and Petrolicious Rally Monterey. The exquisite Monterey coastline along Pacific Coast Highway partially inspired our 2020 Karma Revero GT’s stunning design and craftsmanship.

“Like a piece of high-tech rolling art, our Revero GT’s inspirational interior and exterior color mimic the hues found in nature, including the Laguna Pearl paintwork that was formulated to capture elements of S. California’s vibrant coastline, beaches and dramatic mountains,” says Karma Director of Brand and Marketing, Ivan Wang. 

The Fuel Run event was highlighted by two Revero GT prototypes vehicles accompanying an entourage of over 100 exotics and luxury automobiles departing the oceanside town of Malibu then up the coast to Monterey. Joost de Vries, Karma Vice President of Global Sales and Customer Experience, and automotive influencer Cody Walker drove 27 miles of Pacific Coast Highway, alongside a stellar collection of Aston Martin Vantages, a Lancia Stratos, and a Pagani Zonda.

The Petrolicious Rally featured two 2018 Revero vehicles as the only electric vehicles to participate in the event’s 6-year history. This two-day, 399-mile drive campaigned by 2018 Karma Revero owner and influencer Sean Lee, along with Wang, shared the highways with 18 vintage vehicles to experience California’s best driving roads between Malibu and Paso Robles.

Next stop, Monterey Car Week coverage and the North American public debut of our Karma GT designed by Pininfarina and SC1 vision concept vehicles; an event that’s as effervescent and exciting as the rallies themselves.

This post was edited 08/21/2019 13:02:11

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